![]() She overdosed and on the edge of death she saw something in the plane with them. The flashback of what Nat said to Travis was great, though. Meanwhile, the Nat/Lottie storyline and the Misty/Walter storyline are going nowhere fast. ![]() Another slip in the writing quality that makes me wonder if there’s been some shakeup in the writer’s room. The guys in her video store asking about VHS tapes like they’d never heard of them was a bit much, though. It makes sense from a trauma standpoint, to go back to the comforts you enjoyed before the plane crash. I did enjoy meeting adult Van, who is even more entrenched in the 90s’ than our other survivors. I loved seeing Shauna’s darker side when she got the van back, but Shauna’s moronic side is less compelling. The whole “go to Randy’s” plan wasn’t great and all three-including Callie-are coming across as pretty stupid this season, making weird mistakes. The police investigation of Shauna and Jeff isn’t clicking with me. So that feels a little like cheating also.Įlsewhere, the show is better but still. I’m not sure where exactly, since we had a pretty good look at the cabin on the hillside above the lake and there was nothing even remotely like a cliff anywhere in sight. We never saw it in the first season but now it’s just right there. The cliff is also a new character in the series. There’s a whole forest where they could be tossing this. It’s dangerous, for one thing, because it’s a super high cliff and there’s ice and snow everywhere. Surely this is not an ideal way to dispose of waste. This is where they toss their poop bucket when it fills up. As soon as they showed both girls by the cliff, I said “Is Misty gonna kill Crystal?” The logic for them being at the cliff itself is also pretty goofy. Instead, we are connecting with consumers before they even realize they need our clean energy drinks.What else wasn’t planned out? Are we headed somewhere interesting or are they flying by the seat of their pants like Lost?īeyond the disposable new characters, the scene itself was just extremely sloppy. We are no longer fighting the battle at the retail level. Our network of influencers and shows creates an authentic experience that far transcends anyone else in the space. In addition to our incredible advertising, we have built an original programming platform that features some of the biggest stars in the world of football, MMA, music and beyond. “Everyone is rightfully more concerned than ever with what they are putting into their bodies and we are grateful to be able to offer them a clean alternative to traditional energy drinks. We have created a flywheel that builds community and converts consumers to lifelong customers by providing best-in-class original content and a genuinely delicious clean energy drink,” said John Timar, Kill Cliff CEO. In a year where many brands struggled, our success was amplified by moves we made prior to the pandemic. “We have flipped our entire business and marketing models. The latest CBD offering, Joe Rogan’s Flaming Joe, shattered all company sales records and is now the best-selling CBD beverage in the world. Timar’s leadership has catapulted Kill Cliff’s CBD beverage sales by 515 percent in 2020. In the retail marketplace, points of distribution also increased by 155 percent. Incredibly, subscriptions now make up nearly 45 percent of the company’s revenue. Ecommerce transactions were up 384 percent and brand loyalty skyrocketed with 50 percent of online consumers purchasing more than once. The company saw a 416 percent increase in new customer acquisitions online. Timar will lead the team to maximize the brand’s current momentum, accelerate ecommerce sales and retail distribution, as well as increase Kill Cliff’s digital footprint.Īcting as president, Timar led Kill Cliff to unprecedented growth in 2020. Timar also brought on six-time Emmy Award winner John Brenkus as CMO to revolutionize the way in which Kill Cliff reaches its audience. Under Timar’s leadership, Kill Cliff is celebrating its most successful year to date and has disrupted the market through product and marketing innovations including forging a powerful partnership with Joe Rogan. Kill Cliff, America’s best-selling clean energy drink, promotes John Timar to Chief Executive Officer.
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